Jollyes has invested in training to make sure that every store has an SQP and now has 102 trained SQPs in the business.

The retailer said its investment in SQPs across the Jollyes store network is part of its commitment to providing in-store expertise so that pet owners can get expert advice at their local store. Jollyes also has a team of SQPs available to deal with online customers who want to order authorised medicines from the Jollyes website.

Jollyes said the additional expertise and the wide range of authorised and over-the-counter medicines will be particularly valuable for owners who need to keep down the cost of looking after their pets as household budgets come under pressure.

Jollyes’ commercial director Chris Burns said: “Warmer weather in recent years has made the flea season more intense, so owners need to be on their guard.

“Thanks to our SQP training and our range of authorised and over-the-counter treatments, we can help customers keep down the expense of treatments so they can avoid a scratchy spring or summer.”