Burgess Pet Care is to extend its range of dry cat food products with the addition of 4kg bags, offering customers greater choice whilst meeting the growing demand for mid-sized packs of premium dry cat food, at an affordable price.
The new 4kg bags will meet the nutritional needs of cats’ different life stages – from kitten to adult and mature, comprising high quality, protein rich Kitten Chicken, Adult Cat Chicken with Duck and Adult Cat Salmon, as well as Mature Cat with Turkey and Cranberry.
The new packs offer improved value at a lower cost per £/kg, ensuring competitive pricing for independents whilst providing cost savings for customers.
Erin McNair, brand manager at Burgess Pet Care, said: “We’re really excited to launch our new packs at this year’s PATS – the UK’s leading event of its kind – on September 29, which is a great opportunity to highlight the range extension offering.
“Our 4kg packs fill a gap in the market – and meet consumer demand – for mid-sized bags of premium quality food for cats of all ages. We are also delighted to offer a point of difference by supporting the pet specialist trade with the extension of our product range.”